Thinking of blocking Ads on your smartphones ??

What if you are annoyed of ads in your smartphone’s ? Nothing but just a click is required now to get rid of it . Android has launched  it’s new application named ” AdBlock Plus” which will now block all the ads on your smartphone too. AdBlock Plus aims to help its users avoid misleading,…

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Do you know how Ads track you on your smartphone ??

If i say ad tracking in mobile is same as it is done in online world , it won’t be true completely as the tracking in mobile differs and is complex than tracking in PC . There is no doubt tracking in mobile played the good role for the good pace of advertising in mobile…

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Facebook to launch ROI tool (Self-service conversion measurement tool)

Facebook again with it’s new tool which will allow advertisers to track the actions of Facebook users post-click., conversions to their external pages and allow all businesses to track their success on Facebook. This improvement will help marketers better understand how their ad campaigns drive online actions and also help brands improve future campaigns, the…

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Same mobile campaigns to run on Multi-device

Jivox , an interactive video advertising technology company announces last tuesday of a new platform that will make executing multi-device mobile campaigns a lot easier.Specifically, the San Mateo, Calif.-based startup has rolled out a new product it claims will help advertisers and publishers extend interactive ads to the new iPad Mini and the recently launched iPhone 5—without all…

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Mobile OS targeting enabled for FACEBOOK advertisers too !!

Now targeting of Ad on which mobile can be customized too as per Mobile OS . If any advertiser just want that his Facebook Ad should appear only for iphone users , they can target Iphone from placement level, similarity for other devices too like itouch, ipad and ipods. Now advertisers can target as per…

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