It’s a technology world and everything is moving fast, no one loves slower world and slower work. The more you save time the better the feedback you get.So when it’s about saving time, why not save the loading time of an Ad too. With the growing technology the ads are becoming more richer…
CREATIVE TESTING – Set up creative test if multiple creative will be used and after 500 clicks, start with FRESH opt data with best creative only as any bad creative can lower down the CTR badly. PACING – Initially (i.e. in the testing phase) set the pacing to be aggressive as it could spend the…