Flash vs HTML5

Size: HTML5 Ads are measured as file size in whole including the back up images, click tags/codes and other including files whereas Flash ads weight limit is based on the creative size only. Thus, HTML5 ads are heavy in size and can be around 100Kb +. Optimization: Flash automatically provides optimization for codes/assets and compiles…

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What is and How does an Ad Blocker work?

What is Ad blocking? Ad blocking is no technology or functionality it’s just about blocking of ads by the user if he is not interested to see any ad when he or she visits to any website. To understand ad blocking functionality let’s know the product called adblock plus which helps user block ads for…

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