Brand Awareness

Research studies can associate ad effectiveness to measure the impact of online advertising on key branding metrics. CPM campaigns are generally brand awareness campaigns.

« Back to Glossary Index

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes:

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>