Now targeting of Ad on which mobile can be customized too as per Mobile OS . If any advertiser just want that his Facebook Ad should appear only for iphone users , they can target Iphone from placement level, similarity for other devices too like itouch, ipad and ipods. Now advertisers can target as per their requirements .
This new feature has let Android app developers avoid wasting money advertising to iPhone users and now all the advertiser can target as per their need , for example no iphone apps will be target to android phone and vice-versa . But still we are awaiting facebook to make it possible for blackberry , windows and other mobile OS . For now only two mobile OS has been made active that is iOS and Android.
For your reference , screenshot below :
Facebook is trying hard to make good in mobile advertising too . It has the data now , only some big changes with the feature required to boom in mobile world too…
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