UTM To Angelfish
Urchin traffic monitor , popularly called as UTM tracking method is used for tracking sessions to a website or better say it helps in tracking the performance of a website in terms of Continue Reading
Every Information About Online Advertising at one Place!
Urchin traffic monitor , popularly called as UTM tracking method is used for tracking sessions to a website or better say it helps in tracking the performance of a website in terms of Continue Reading
Google’s TrueView which was launched in 2010 (one of YouTube’s most successful ad formats) is expanding in different formats due to user engaging more on it.Last august true view skippable Continue Reading
Zeebox announces the launch of the world’s first automated advertising platform called “SPOTSYNCH” that delivers targeted digital ads on smartphones and tablets that are synchronized with linear TV spots.It means Continue Reading
Negative re targeting is related to frequency capping, but slightly more finessed. Basically it means not showing the user an ad for something that they have already purchased.So It’s like Why invest advertising Continue Reading
An important and negotiable area in an Insertion order , Out-clause is the time taken by ad network or publisher to block off the advertiser banners from displaying Continue Reading
When you first read the word “site-served“- the first answer that comes to your mind is when an ad is specifically served on a specific site it is a site-served Continue Reading
A cookie is a small file of some alphanumeric data which is sent from a website to your browser.It’s a small file but plays a bigger role in online advertising Continue Reading