How is AI Transforming Adtech?

Just like adtech (advertising tech) revolutionized digital marketing, artificial intelligence (AI) is now revolutionizing ad tech. Many digital marketers believe that AI is the next big thing when it comes to digital marketing. This is easy to believe since AI has made automating tasks for proper targeting and positioning of Continue Reading

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What Are the Most Important Factors for Guaranteed Search Engine Optimization Results?

SEO requirements are constantly changing, which makes it hard to keep up with the latest developments. But if you want your business’s website to go from unseen to the top of the Google search results, you should know the critical factors for guaranteed search engine optimization results. Your site’s organic Continue Reading

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How Can Small Brands Leverage Tools for Advertising Success?

Every business owner wants to own a profitable and successful business. Unfortunately, building a thriving brand hasn’t been an easy feat in the last couple of decades. A few years back, you had to spend a lot of time, resources, and effort on traditional advertising strategies. From newspapers to radio, Continue Reading

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Five recommended Remarketing Lists?

Once you understand how remarketing campaign can help and make your campaigns more effective, it is now important that you should know how to create remarketing lists and what all list are important to have when running a remarketing campaign. It is a clear fact, what can make our remarketing Continue Reading

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Quick brief on Standard and Dynamic Remarketing

Remarketing is a powerful online marketing technique which lets you show ads to people who have been a recent visitor on your website. This is an effective medium to promote the brand and stay in touch with your past audience. Recent visitors are more likely to return to your websites Continue Reading

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