There has been a sharp rise in the number of freelance workers in recent years, and this is for good reason. The internet has made it easy for people to start work as a freelancer in all kinds of different industries, plus there are many perks to being self-employed. You are, essentially, your own boss so you have control over your earnings and working hours which can provide great work-life balance. Here are a few basic tips that should help any freelancer to enjoy the perks of being their own boss.
- Create A Home Office
One of the best parts of being a freelance worker is that you can work from anywhere. It is important to have a base, though, with a home office being the best option. This needs to be a suitable space in the home that is quiet and free from distractions with enough space for you to work comfortably each day.
You also need to consider cybersecurity, particularly if you are working from home so that you can protect both your personal and business data. You can get high-quality antivirus software and other home network security products online which will provide complete protection for your business and home which will allow you to work safely and with confidence each day.
- Avoid Cabin Fever
One of the biggest drawbacks and challenges that freelance workers face when they work from home is feeling isolated. This is why it is important that you make sure that you get out the house on a regular basis, whether this is a simple walk around the block (a good way to start and/or end the working day), going to the gym, working in a coffee shop, meeting a client for lunch or socializing in the evening.
- Develop A Strong Work Ethic
In order to succeed as a freelance worker, you need to develop a strong work ethic as you will never succeed without this. When you are not working, you are not earning, which means that you need to be willing to put the hours in each day. Additionally, you must be extremely self-motivated as you are in control of your work – the best way to do this is to create a strict routine for yourself and to set goals with rewards.
- Have Set Working Hours
Following this, it is helpful if you work roughly the same hours each day. In addition to helping to create a routine for yourself, this is also helpful because it means that clients know when they will be able to contact you. One of the benefits of this is that you are free to set your own schedule whether this is working from 7 till 3, 9 to 5, 10 till 6 or any other schedule you wish to follow. It is also important to let clients know in advance if you plan on taking a day off – communication is key for building trust and developing a positive reputation.
- Create A Website & Portfolio
The biggest challenge that freelancers face when starting out is securing work. It becomes easier to find clients once you have made a few contacts and started to build a reputation, but this is difficult at first. This is why you need to have a high-quality website that clearly outlines your background, skillset and experience along with a portfolio. You can then use this to promote your services and find work.
- Digital Marketing
You should use digital marketing to increase the visibility of the website so that people looking for the service you provide can find you. In addition to increasing awareness about your services, this is also helpful for developing a positive reputation as an expert in your field. You could either teach yourself the basics of digital marketing or use the services of a digital marketing agency.
Another way to raise awareness about your services is through networking. There are many effective ways to do this online, including social media and communities like Reddit, but you should also network in person too at industry events. This is an effective way to meet people in your industry, grow your network and create important connections that could open doors.
Freelance work can be an excellent way to make a living as it can provide a great work-life balance and allow you to control your own business, but it can also be challenging and so it is not for everyone. These tips should help you to overcome these challenges and enjoy being your own boss.