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The Demand-Side Platform vs Ad Network: Which One Is Better For Traffic Buying?

On the ever-changing landscape of digital advertising, there are many ways to buy traffic online. Among them, there are ad networks and demand-side platforms. Both of them serve one important goal of providing access to online inventory. However, there is a difference in how they help media buyers reach their Continue Reading

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How to choose an Ad Network?

Online advertising has grown like anything and so the number of Ad Networks has increased in the market. At times it becomes too difficult for an Advertiser to choose which Ad Network is the right network for their business success. Any wrong decision can directly or indirectly hurt their business Continue Reading

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20 Largest Ad Networks – 2013

Google Ad Network ATT Adworks AOL Advertising Real Media Group Genome Specific Media ValueClick Networks Casale Media – MediaNet RadiumOne Microsoft Media Network US Collective Display Exponential – Tribal Fusion Cox Digital Solutions Burst Media PulsePoint Vibrant Media Rocket Fuel AudienceScience Federated Media Technorati Media *Source : ComScore

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