The best and the easiest(shortcut) way to learn and know any topic is to relate any topic with the most relevant one. Finding out the differences between two technologies or topic clear out maximum queries.
I have tried to differentiate maximum of topics below :
- What is the difference between a Vertical Ad network and a Horizontal Ad network
- What is the difference between Flash Cookies , HTML 5 storage and HTTP Cookies
- What is the difference between Ad Verification and Ad validation
- What is the difference between Ad server and Ad network
- What is the difference between Standard banner and Rich Media Ad
- What is the difference between Static pixel tracking and Dynamic pixel tracking
- What is the difference between Site-centric and Ad-centric measurement
- What is the difference between Online and Offline Advertising
- What is the difference between Floodlight Tag and Remarketing Tag
- What is the difference between DSP and RTB
- What is the difference between DTM (Dynamic tag manager) & GTM (Google tag manager)
- What is the difference between advertiser and publisher
- What is the difference between Google Display Network and Programmatic
- What is the difference between retargeting and pretargeting